Feature
Generate your brand’s POVs from your website
You don’t start from a blank library. Point POV AMP at your website and an agentic researcher reads it, searches the web and social, and proposes a set of brand POVs you keep or cut.
- 3
- POV tiers — idea → belief → principle
- 0
- posts published without your say-so
An agent does the research
Building a POV library by hand is a chore most people never finish. So POV AMP sends an agentic researcher to do the legwork — and it comes back with proposed POVs drawn from what you already say publicly, not invented from nowhere.
Where it looks
The researcher pulls from the signals that already define your brand:
It browses your site to learn what you do, who you serve, and what you believe.
It searches the broader web for how your category and positions are discussed.
It scans social conversation to ground proposals in real, current discussion.
You keep or cut — nothing is forced
- 1The agent proposes
Every generated POV arrives as a suggestion, never an automatic addition.
- 2You decide
Keep the ones that ring true, cut the ones that miss.
- 3You sharpen the keepers
Run “Challenge me” to harden them into beliefs and principles.
“An agent reads your brand back to you. You keep what’s true.”
Questions
- What does the researcher actually do?
- It’s an agentic researcher: it browses your website and searches the web and social, then proposes brand POVs grounded in what it found.
- Are the generated POVs added automatically?
- No. Each one is a proposal you keep or cut. You stay in control of what enters your library.
- What do I do with the ones I keep?
- Treat them like any POV — sharpen them with “Challenge me,” promote them up the conviction tiers, and let them ground your drafts.
Start with a library, not a blank page.
Define your point of view, find the conversations that matter, and show up with something worth saying. You edit. You post. It learns.
Get started