Introducing Brand Kit: make every post look on-brand automatically
Why It Exists
Every time you generate a post image, someone has to make sure it actually looks like your brand — the right colors, the right fonts, your logo in the right place. On a small team posting a few times a week, that's a manageable annoyance. At any real volume, it becomes a tax on every single piece of content you ship. Most teams end up doing one of two things: they burn designer time tweaking outputs one by one, or they give up and ship visuals that look generic.
Brand Kit solves this at the source. You define your brand once — colors, fonts, logo, visual style — and every AI-generated post image pulls from it automatically. The output looks like you from the first draft, without anyone having to babysit the process.
How It Works
Brand Kit is set up automatically when you create your account. POV AMP scans your website, takes screenshots to grab reference images, and builds a style guide from what it finds — your colors, fonts, logo, and visual style. You can review and edit all of it anytime in Settings → Brand Kit.
When you're drafting a post and hit Generate image, you'll see a "Use Brand Kit" toggle. Turn it on and the generator applies your kit — your color palette, typography rules, and visual style — to whatever image concept you're working with. You can still steer the image with a focus prompt or pick a style (photographic, illustration, minimal, etc.), but the brand guardrails are always on underneath. If your kit includes saved custom image ideas — like a structured infographic layout or a quote card format — those appear pinned at the top of the ideas list, one tap away.
For teams, the kit is shared. Every creator on the team generates from the same brand foundation, so there's no drift between what one person ships on LinkedIn and what another posts on X.
Example Use Case
Say you're a founder who posts regularly on LinkedIn — thought leadership, company updates, the occasional product announcement. You're not a designer, and you don't have one on call. When you generate a post image, the last thing you want is to spend 20 minutes tweaking colors and fonts to make it look like your brand before it goes live.
With Brand Kit, that step disappears. The moment you hit Generate image, your palette, typography, and visual style are already baked in. The output looks like your brand from the first render. The only question left is whether the image says the right thing — which is the only question that should matter.
The same applies when you're scaling a team of executives or spokespeople. Every team member generates from the same brand foundation, so there's no visual drift between what your CEO posts and what your VP of Sales shares. One kit, consistent output, no design bottleneck.